As part of its CSR policy, Moët Hennessy organizes a forum bringing together researchers and entities working to protect living soil. Transforming the event’s website into a genuine media outlet on the theme of living soils and sustainable viticulture. Creating videos based on studies and figures on these themes, but also by sourcing and interviewing experts who share their work or the results of their research.
Stats:
- +70K FOLLOWERS
- +11.9% ENGAGEMENT RATE
- X78 EXPERT INTERVIEWS
- +2M VIEWS PER YEAR
